It’s getting a little crowded at the top.
You thought perhaps that Michael Moore was leading the health care revolution? Not any more. Move over Mike because here comes Oprah! Last week Steve Case’s Revolution Health announced they have “joined forces with O, The Oprah Magazine to inspire busy women to take better care of themselves – physically and emotionally – as they strive to take care of others.”
This merger of the two media icons will lay a big claim on the public pop culture space in health care. The “O Guide” along with “O You” may make us all ‘O healthy’. But the question is whether we’ll be able to stand the ‘O hype’ as the corporate ‘O doctor’ makes its daily TV house calls to the American ‘O land.’
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