In a recent article in the MIT Sloan Management Review, authors Seung Ho Park and Wilfried R. Vonhonacker argue that
“To succeed in China, multinational corporations must turn the aphorism ‘think global, but act local’ on its head. Although they have to master the art of local operation, their behavior must match their global standards, as expected by the Chinese. . . Beijing has been looking to (multinational corporations) to set global standards in China — a particularly important contribution at this stage in the development of the country’s economy.”
See my complete post over at the World Health Care Blog.
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